How HIT happened and why. 

Tried to avoid having a section on how this app was developed; preferred it to be stand alone. Telling the story suggested  statement about me and somehow that seems like it takes the spot light off the app . The app deserves some words about its history, what it attempts to do and why. No question I am the Founder, Chief Cook-bottle washer and main Kahuna. There is a relationship and its tough to separate its story from me   - The story might help understand what HIT is about - I'll try to keep my part to a minimum.  

Real Estate apps are starting to dot the horizon. Real estate Practitioners have a been all over the Internet for the past 20 years and done well. Real Estate Show Cases flood the internet for Listings and the People behind them - basically Digital Billboards that capture leads at best.  Apps are a whole new level of play – apps perform tasks  to enhance the information and the experience or deliver analysis. The user gets more than pretty pictures - they get actual tasks being performed, analysis for particular properties as well as market areas.  The next generation of transaction will be driven by real estate apps. They are already finding their way into transactions to the point that delivering a better experience involves more than pretty pictures. 

I hope you like this app. I have even bigger plans if we catch enough of a market to press forward - because Apps are the Future and HIT is a giant step in that direction. 

Values are the Lifeblood of HIT 

Values are the Life Blood of HIT, pure and simple. It was the BPO process - Broker Price Opinion - that gave rise to the idea of an app in the first place. Most people - even professionals are not quite sure what a BPO is, much less have done one  or even know how to read one. Perhaps there is a gestalt in the offing.  I have discovered there is an underlying elegance to them that is really quite something.  They look like, seem like a residential appraisal - except done by Brokers. They tend to reflect market  behavior. Even though a BPO itself seeks "as is" value relative to condition and HIT's "ARV" is "as if" the property is in perfect condition there is the same core essence is revealed about value . HIT was started to be first to the market with sales comparison analysis that people could understand. 

Myth: sale comparison is subjective. Not true. It has some subjective elements to it but the core process is pure science.To get it right even part of the time there are a lot of considerations and filters we needed to apply. We tended to think of this as "tweaking" though, in reality, it was  carving out a course of action that led to how to select comps , sorting those comps in a hierarchy, applying numerical adjustments to account for differences and being sure that the final result made sense. We ran countless cases and we would test them against standing appraisals as well as our own BPO.s To date, we have run the percentages up from 50% hit ratio (sic) to well into the high 80's. low 90's and some days higher. The good news is that this is a limited universe. The bad news is there are 140M residential properties in the US - we have our arms around  2 Million to date.

When it gets right down to it HIT is a bidding tool - pure and simple

COMING SOON ......HIT is a bidding tool, pure and simple. The idea of a Bidding Tool with the supporting information - ostensibly with everything you need to make a decision in real time - has never been done before.  When you take all the cost considerations - title and lender fees, holding fees and expenses, identifying values - the thing that matters, the only thing that matters is what are you willing to pay for the property. 

Turns out we are completely ready to implement this module.  All you will have to do is make a few key decisions - price, close date, which entity. which funding source and inspections and, then few clicks for confirmation and your contract will be auto-filled, signed, fully documented and delivered in a few seconds for your final approval. . Once confirmed a copy will be placed in your "Offer Portal" so any changes are delivered to you in real time. Once a deal is executed the timelines are set and we are setting up closing.